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Separate Ways (9/15/98)
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The dream is over; Quark Inc., the makers of QuarkXPress, has officially withdrawn their proposal to buy out competitor Adobe. In a press release, Quark reveals that Adobe has repeatedly rejected their offers for a friendly buyout, and "summarily dismissed" the entire proposal. Apparently Adobe wouldn't even return phone calls to discuss the possibility.
While Quark could conceivably attempt a hostile takeover, their "desire to do a friendly deal" is the overriding factor in their decision not to. Well, that and the fact that a takeover battle would chew up time and money from both companies and probably send them both spiralling further into economic ruin. But that's as maybe. One thing is clear-- Adobe doesn't want to be bought, and in fact it recently amended its own bylaws to strengthen its "formidable defenses" against a hostile takeover.
While we can't say whether a buyout of Adobe would have been at all beneficial to the graphics and desktop publishing industries, we can certainly surmise that the fireworks during a hostile takeover would have been spectacular. Fortunately (or unfortunately, depending on your point of view), Quark doesn't want to play that game. We're getting a little antsy what with the lack of buyouts in the past year; there were all those rumors about Apple being acquired that never came to fruition, and the only big takeover we've seen was Compaq buying Digital. Granted, that was a doozy, but we're ready for some new entertainment.
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SceneLink (1016)
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 9/15/98 episode: September 15, 1998: Apple's only got two hands, and juggling iMacs, Power Macs, and PowerBooks is getting tiresome-- time to call in some outside help? Meanwhile, while most of the Wintel industry thinks the iMac's design is a flash in the pan, Intel and Trigem are borrowing and stealing iMac design elements in their own computers, and Quark has dropped its proposal to buy Adobe, in the face of Adobe's extreme resistance...
Other scenes from that episode: 1014: Not Manufactured Here (9/15/98) The iMac keeps selling up a storm; units seem to fly off of store shelves as if repelled by some kind of magnetic force. So far, Apple's done an admirable job of keeping up with demand, but the strain of cranking out iMacs twenty-four hours a day and seven days a week is really beginning to show... 1015: Chew On This (9/15/98) Well, we've officially met and exceeded our U.S. Recommended Daily Allowance of irony today. First we came across a ZDNet article about how PC manufacturers are adopting a "wait and see" attitude about the iMac and its revolutionary design...
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