As the Apple Turns: Scene 1019: The MacWEEKing of Recon (9/16/98)

The MacWEEKing of Recon (9/16/98)

Get ready for them sparks to go a-flyin'; Robert Morgan (the man behind the infamous Apple Recon) is now a contributing editor for MacWEEK. So we no longer need to trek all the way over to Apple Recon to read rampant speculation about factors affecting Apple's stock; a handy digest version is available at your local MacWEEK.com.

Morgan doesn't pull any punches in his first RFI Report. Here's a quick summary of his shortened digest of Apple Recon, which in turn is an edited-down version of his Recon for Investors reports:

Someone's buying up lots of Apple and/or Adobe stock, possibly for takeover reasons.
Some offshore investment fund is planning to shake up the tech sector in some "insane" way that Morgan is privy to, but obviously can't tell the rest of us regular folks.
Apple may split into Pro and Consumer companies.
Apple's 4Q earnings may be "pleasantly surprising."

Thankfully, the first RFI Report is just slightly less obscure and inscrutable than Apple Recon usually is, whose raison d'être seems to be to come up with as many confusing ways to say "I know something you don't know, nyaah nyaah nyaaaaah" in three paragraphs as possible (with an occasional "I told you so" thrown in for good measure). Perhaps MacWEEK's editors told Morgan that there's no room for two obfuscators at the publication-- and Mac the Knife does it so much more entertainingly. Still, we welcome the addition of the RFI Report to MacWEEK, if only for entertainment purposes; it's kind of like reading the horoscopes in the daily paper, ya know?

SceneLink (1019)

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The above scene was taken from the 9/16/98 episode:

September 16, 1998: On a very special AtAT, the cast says goodbye to a departing friend: Artemis, we hardly knew ye. Meanwhile, yet more numbers and insight into iMac sales have materialized, thanks to ComputerWare, and MacWEEK heaps on a big, gooey slice of Apple Recon...

Other scenes from that episode:

1017: Farewell, Toothsome Pal (9/16/98) It's time to mourn the passing of another Macintosh. No one's talking on the record, but all the signs say that the G3 All-in-one (the computer formerly known as Artemis) has been retired. Multiple sources indicate that Apple has dropped the big goofy-looking thing from its educational pricelists, citing that the iMac essentially vies for the same market-- students who want a cool, powerful, and inexpensive computer for the dorm, as well as educational institutions who want small, powerful, and easy-to-network computers for the lab...
1018: So Who's Buying? (9/16/98) For numbers and comments about iMac sales, there's only one true source: ComputerWare, the Mac-only chain of retailers who have been supplying the media with a steady stream of information since day one...

Or view the entire episode as originally broadcast...


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