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O.J. Killed Apple (10/20/97)
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So have you noticed that whenever something sensational yet tawdry happens in the news, a book about the event shows up in the local Barnes & Noble in about three and a half minutes? Well, when the tawdry-yet-sensational event draws out over twenty years and doesn't involve an ex-sports-star-turned-actor, sometimes it takes a little longer. But you need wait no longer! Jim Carlton's new tell-all, Apple: The Inside Story of Intrigue, Egomania and Business Blunders, is reportedly well worth the wait for people looking for some cheap (and timely) dirt. We're told it covers events all the way up through Jobs' return.
Within its pages, Carlton reveals (based on interviews with 160 people, including Bill Gates and Apple's former top execs) the management errors of biblical proportions that prevented Apple from becoming the biggest player in the personal computer industry. To take one particularly galling example, Macintouch claims that the book includes a memo from Bill Gates to John Sculley and Jean-Louis Gassée, in which he urges Apple to license the Mac OS. Reportedly, Bill even offered to help, since, at the time, Microsoft made ten times higher profits from its applications than from its operating systems. (Imagine what the computing landscape would look like today if Mac OS and Windows marketshares were reversed!) It was Gassée who nixed the deal, which some might consider suspicious, given that he's now heading up the Apple-competitor Be...
We plan to read it as soon as we can; sounds kind of like a prequel to our own little show, here. And for the EvangeListas among our faithful viewers who are wondering if it's kosher, fear not-- Carlton's book is Kawasaki-approved.
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 10/20/97 episode: October 20, 1997: (Sorry—this was before we started writing intro text for each episode!)
Other scenes from that episode: 101: How Do We Explain...? (10/20/97) It's a magical day in MacWebLand. We woke up to find the sun shining, the birds singing, and two major insider-news sites back from the brink of extinction. That's right-- MacInsider, recently thought "whacked" by an Apple-Asia-funded Ninja Hit Squad, suddenly resurfaced as if nothing had happened... 102: Rumors Won't Die (10/20/97) So yes, kiddies, Mac OS Rumors is back and dishing dirt with a vengeance to make up for lost time. While their new DNS info filters through the net, you can reach them at their IP address, 209.100.58.71...
Or view the entire episode as originally broadcast... | |  |
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