Ancient Chinese Secret (9/22/98)
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Unsurprisingly, the iMac's minty-fresh flavor isn't just appealing to the western palate. Early signs indicate that the Asian market will go similarly agog for what is probably the most-hyped computer in the history of the industry. First there was the iMac hoopla over in Japan, which is traditionally a solid market for Apple. When the iMac was released at the end of last month, the resulting buying frenzy prompted fourth-week August computer sales figures to spike sharply, says the Nikkei BP Group. Even though the iMac was sold only during the last two days of the week, it apparently contributed to a growth spurt of over 25% from the previous week in number of units sold.
China, meanwhile, has yet to receive the iMac, with the release date set for October 11th. But the buzz is building. According to the South China Morning Post, some dealers in Hong Kong have already racked up some pre-orders, and sales are expected to be "brisk" once demo models are available for customers to try out. And on the mainland, Apple is reportedly using the iMac as leverage to try to establish a standard for Chinese-language computing. If that comes together, the Asian Apple Store slated for opening next year might come in plenty handy.
After the introduction in China, the iMac will be unveiled in Taiwan and Korea towards the end of next month. Just another stop on the World Domination Tour '98. ;-)
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SceneLink (1036)
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| | The above scene was taken from the 9/22/98 episode: September 22, 1998: Sure, Steve Jobs is the undisputed savior of Apple these days-- but what was his involvement with Microsoft's victory in Apple's landmark copyright infringement suit? Meanwhile, the iMac continues to weave its hypnotic magic, now extending its sway into the Far East, and Symantec France sinks to a new low in questionable sales tactics...
Other scenes from that episode: 1035: Checkered Past (9/22/98) "Skeletons in the closet" is a time-honored plot device in the soap opera genre, so why wouldn't you expect it here? We all know that Steve Jobs was one of Apple's co-founders, who was ousted by John Sculley in the mid-eighties... 1037: A Breakfast Parable (9/22/98) Imagine that you want a Pop-Tart. I mean really want a Pop-Tart. Specifically, a Pop-Tart of the new "Frosted Triple-Chocolate Fudge Surprise" variety that you've seen in TV commercials for the better part of a month now, but which still hasn't hit the stores...
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