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It's An Event (10/11/98)
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Most of you are aware that Apple's due to announce its fourth quarter financial results this Wednesday. (Have you registered your guess yet in the Beat the Analysts contest? The clock's a-tickin'!) But did you know that Wednesday's announcement is actually a full-fledged "event"? According to Apple's web site, we'll be hearing more than just how much money Apple made last quarter and last year.
Apple will also be taking the opportunity to introduce its new operating system release, Mac OS 8.5, due just a few days later. We doubt that we'll be hearing anything about it that we haven't heard before, but it's still the "official" launch. But what we're really interested in is hearing about "the first large-scale research data on who is buying iMacs." Until now we've had to content ourselves with ComputerWare's iMac-buyer exit survey, which was informative, but perhaps not statistically meaningful-- it only contained data for 500 iMac buyers, and all of those buyers got their iMacs on the first two days the systems were available. It'll be intriguing to hear who's been buying iMacs since then, and just how many have been sold.
For those of you who, like us, can't quite make it to Cupertino for the event, Apple's going to have simulcasts shown in its business centers all over the country. (We'd love to register for the Boston one, but there's the little matter of a day job to contend with.) In addition, if you've got a satellite dish, perhaps you'd like the coordinates to watch the event in the privacy of your own home. Granted, this "event" is unlikely to be as exciting as other "events" of the past twelve months, but it still promises to be significant.
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SceneLink (1067)
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 10/11/98 episode: October 11, 1998: Apple prepares to discuss its fourth consecutive profitable quarter on Wednesday, as it also readies Mac OS 8.5 and iMac buyer data. Meanwhile, rising star Avie Tevanian gets his big break by landing a role in "Redmond Justice," and Microsoft loses its bid to squeeze a couple of college professors for their confidential interviews with Netscape...
Other scenes from that episode: 1068: Ready for Prime Time (10/11/98) Sometimes we at AtAT feel that the spotlight at Apple is being hogged by Steve Jobs, when there are plenty of others who keep the company afloat and thriving who don't get quite enough recognition. Take, for example, money dude Fred Anderson, who works in the wings to keep the company in the black... 1069: Profs 1, Microsoft 0 (10/11/98) Remember how Microsoft had subpoenaed a couple of MIT and Harvard professors for some confidential tapes? Professors Michael Cusumano and David Yoffie are the co-authors of a new book, Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft, which is due to be published this week...
Or view the entire episode as originally broadcast... | |  |
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