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Winning Hearts and Minds (3/9/99)
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The media love-affair with Apple apparently continues, as now even PC-centric publications are going ga-ga over Apple's latest products. Thanks to a story over at Applelinks, we found out that PC World Online has some surprisingly complimentary things to say about the iMac and the "icebox" G3's. Apparently even the PC magazines are starting to think differently about the endless Wintel-world push to assemble cheap computers with little thought about how to differentiate the product other than by price.
Check it out-- PC World (who describes Apple as "a breathless shipwreck survivor crawling from a sea of red ink"-- we love that!) actually admits that the iMac is "the most enticing computer ever" to first-time buyers due to its "superior integration and ease of setup." Honestly, it's right there in black and white. As for the new "icebox" G3, they have high praise for its "easy-open" side door, which appeals to "users who have never met an upgrade they didn't like." In an inescapable nod to Apple's designers, the article states that "the new Macs show that Apple has thought hard about the needs of two different kinds of computer users." Oh, sure, there's the standard disclaimer about how "Apple's reemergence as a major competitor" is "not assured," but you can tell that PC World is impressed with the new Macs' design, and they consider the concept of differentiating a computer based on its style and simplicity to be a breath of fresh air.
Depending on how you look at it, it's either really funny or devastatingly sad that the article ends with an appeal that "PCs must get simpler" and "easier to use," given that the author feels that "Intel and Microsoft must lead the way." Yeah, and the federal government's going to lead the way in the areas of "cost savings" and "marital fidelity." Personally, we at AtAT feel that Apple's always been leading the way, but we suppose we can't expect PC World to accept that viewpoint just yet. Let's give it another year and see what G4's and Mac OS X can do to tip the scales.
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 3/9/99 episode: March 9, 1999: Rumors fly that Mac OS X Server has reached "golden master" status-- again. ("This time, for sure!") Meanwhile, Microsoft products have been secretly stamping your files with a code traceable to your own Mac-- to what sinister end? And PC World digs Apple's latest products, which may well signal a new Mac Golden Age (or the end of the world as we know it)...
Other scenes from that episode: 1389: Playing The Waiting Game (3/9/99) Good things come to those who wait. And wait. And wait some more. Heck, sometimes it seems like we've been waiting for Mac OS X Server (the operating system formerly known as Rhapsody) forever. Not that we at AtAT are in any particular hurry to buy the OS ourselves; it is, after all, going to cost $1000, and it's not even guaranteed to run on our two-year-old hardware... 1390: You're On Candid Camera (3/9/99) Well, whaddaya know; apparently this latest Microsoft privacy "issue" is really starting to ruffle a few feathers. We speak, of course, of the way in which Microsoft Office reportedly "stamps" every document a user creates with a special "GUID" code which allows the document to be traced back to a specific installation of Office on a specific computer...
Or view the entire episode as originally broadcast... | |  |
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