2nd-Gen Photocopy (7/19/99)
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The fun never stops with the Fun Factory™. It's only been a few weeks since a brash young upstart called Future Power unveiled their latest innovation: an all-in-one Wintel box called the "E-Power" that, shall we say, "somewhat resembles" Apple's own iMac. And if you replace the phrase "somewhat resembles" with the phrase "looks exactly freakin' like" and tack an "except a buttload uglier" onto the end, you probably have a clearer picture. If you're really a glutton for righteous indignation and the perversion of a great design into a cheap and ill-conceived shadow of its former self, well, you can always check out Apple Insider's extensive E-Power photo collection. Even more unbelievable is the sheer unmitigated gall of Future Power to claim that they did not steal the iMac's design when they fashioned their system, but came up with the whole thing on their own. Heck, if Apple hadn't have sued these guys, we'd probably have had to launch a special AtAT black ops task force to go smack 'em around a little. Sheesh.

Anyway, so even as Apple's lawsuit is pending, would you doubt for a minute that another Wintel cloner would leap into the fray with yet another iMac rip-off? This one's not quite as blatant as the E-Power, but if you think it's not a designer knock-off, you're kidding yourselves. The Sotec e-one is being sold in Japan at roughly the iMac's price point, and a single glance should be enough for anyone to guess what machine it's trying to evoke. But what intrigues us most is the way that Mac fans seem far less outraged by Sotec's attempt than by Future Power's; the Mac Observer write-up is downright kind, calling it "less of a rip-off" and a system that "does not go so far to plagiarize Apple's design concepts." That's faint praise indeed, since the only way to create more of a rip-off than the E-Power would be for some manufacturer to break into an LG manufacturing plant, steal a slew of iMac cases, and throw some PC guts in them...

But while we only have the one photo to go by, from what we can tell, the Mac Observer's right-- this ain't no iMac. Sure, it has the same translucent plastics and the same blue-and-white two-tone color scheme as the iMac, and it comes with a translucent blue-and-white keyboard and mouse, and it features the familiar all-in-one design complete with the front-mounted speakers and the blue-button-in-the-center CD-ROM drive, etc. But look at the different (oops, we mean "innovative") placement of the colors themselves! That's not the same as the iMac. And the truncated case with the handle sticking up all funny? That's definitely not an iMac; actually, it kind of looks to us like an iMac that was hatched before it was finished developing. But consider this: if Future Power had never shown the E-Power first, wouldn't you be a lot more incensed about the e-one (yes, even the name is innovative!)'s release?

 
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The above scene was taken from the 7/19/99 episode:

July 19, 1999: Apple may be burying the E-Power in litigation, but Sotec steps up to the plate with their own iMac rip-off. Meanwhile, Mac gamers rejoice at the release of Mac drivers that work with cheap PC gaming cards, and the keynote is scant hours away, as Steve Jobs puts the final touches on his long-awaited address...

Other scenes from that episode:

  • 1670: That Voodoo That You Do (7/19/99)   It was a good day for the hardcore Mac gamers out there. See, while Apple's done a lot in the past year to encourage the development of more games for the Mac platform, the hardware side of the equation hasn't been adding up...

  • 1671: On The Road Again (Again) (7/19/99)   Can't you just smell it? Macworld Expo is here. Lots of workshops and town meetings and the like will be held on Tuesday, but for our money, the show doesn't really start until Steve Jobs takes the stage to deliver his keynote address on Wednesday morning-- an event that we can now count down in hours without exhausting all the fingers and toes of the AtAT staff...

Or view the entire episode as originally broadcast...

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