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An Extra $2 Million (1/14/98)
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It's official, now-- the profit that Steve Jobs reported at last week's MacWorld Expo has been posted, and surprise! It's even a little bigger than he said: $47 million instead of 45. The really interesting phenomenon, though, is seeing all the different "spin" imparted on the story by various news sources. Some articles, like the one by Bloomberg News, indicate that the profit is higher than expected, while others report it as "lower than analysts predicted." You may want to head over to MacSurfer's Headline News to check out the range of responses to the posted results.
Overall, we sense what we'd call "guarded optimism" about Apple's future. Most people are saying that the profit is good news, but it doesn't signify a turnaround unless it's sustainable. (Duh.) The other good news is that the profit really does appear to come in part from great sales of G3 Macs and higher gross margins, and not just from one-time cost-cutting measures. In the coming days, though, we're sure we'll see lots and lots of analysis on the final numbers...
By the way, it's good to see that in some quarters, at least, the obligatory anti-Apple sentiment is still alive and well. Take, for instance, CNet's coverage, which focuses almost entirely on negative aspects of Apple. It just wouldn't feel right if it were actually a positive piece. (We fear change.)
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 1/14/98 episode: January 14, 1998: (Sorry—this was before we started writing intro text for each episode!)
Other scenes from that episode: 358: Tables Are Turning (1/14/98) That karma wheel just may be taking Microsoft on a downward cycle. In today's episode of "Redmond Justice," the contempt hearing between Microsoft and the Justice Department finished up with the software giant poised precariously on the edge of a million-dollar-a-day cliff, and Judge Thomas Penfield Jackson poking them in the butt with a sharp stick. Okay, maybe it's not quite that dramatic, but it's pretty clear that the judge is just plain out of patience when it comes to entertaining the specious arguments put forth by Microsoft's lawyers... 359: Claris Rumors Abound (1/14/98) What the?!... We must say, it came as a bit of a surprise when we started noticing all the rumors about Claris selling off a slew of products and then being reabsorbed into Apple. For example, the buzz at MacOS Rumors is that Home Page may be bought by Netscape, Emailer will either be sold with Home Page or will simply be dropped, Filemaker Pro may be sold to Oracle, and ClarisWorks may be assimilated by Apple and renamed...
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