|
Heads up, folks: as part of its commendable quest for constant self-improvement, Apple continues to make changes to its retail page. We only warn you to prevent you from suffering a crippling wave of disorientation (or worse, a massive coronary) the next time you visit the site. What can we say? Some people don't handle surprises well, and we're just doing our part to keep them safe and happy. (It counts toward our community service time. Don't ask.) Remember, to be forewarned is to have forearms. Somebody really should have told you that ahead of time.
Change #1: don't panic, but Apple has started listing the names of stores with imminent grand openings in green. We said don't panic! Breathe into a paper bag or something and trust us when we tell you that it isn't nearly as frightening as it sounds. For one thing, it's actually quite pleasant to have a quick visual cue that a listed store isn't open yet but will be soon. For another, green is a naturally soothing color, so you should be fine. If, however, Apple had chosen to print those stores' names in red, understandably your head would explode.
Change #2: Apple has added a third upcoming store to the Grand Openings list. In addition to the Menlo Park and King of Prussia locations which are slated to open tomorrow, now there's also the Bay Street store in Emeryville, which is scheduled to open up and party down on Saturday, November 16th. Interestingly enough, that's a week from tomorrow, and so this is one of those exceedingly rare occasions on which Apple has posted a grand opening date more than a week in advance. (It's nothing to have a seizure over, however. Seriously. Stop it.)
By the by, we've done a little counting (yes, we know how to count-- shut up), and it looks to us like unless some more of those store names go green in a hurry, Apple will have just 49 stores open before Thanksgiving kicks off the holiday shopping season in earnest-- which falls just a hair short of its stated goal. Now, that is something to panic about. Go ahead, knock yourself out. Just try not to swallow your tongue.
| |