New Powerbooks NOW! (3/15/98)
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It's been confirmed, in a sense-- seeing that the Powerbook G3 had disappeared from the Apple Store and wound up on Apple's discontinued list heavily implied that Wall Street and Main Street, Apple's new Powerbooks, were going to be introduced very, very soon. Like, say, tomorrow, or Tuesday at Seybold at the latest. While this was in stark contrast to recent rumors claiming that the new laptops were to be delayed until June, we remained hopeful.

That's why we're so happy to hear that faithful viewer Steve Pissocra heard what is presumably the real deal from the Apple sales rep he met at the Cincinnati CompUSA. In his own words, "the new Powerbook line goes ON SALE TOMORROW! Hot dog! Starting at $1999." Sounds great-- a $1999 G3-based Powerbook, at last. And since the 2400/180 was just discontinued as well, that bodes well for the introduction of Mighty Cat, the rumored 2400/240. Good news for fans of tiny Powerbooks, like us. It won't be long before we can see for ourselves what the new offerings are, by checking out the Apple Store.

Incidentally, the same Apple rep claimed that Steve Jobs would publicly disclose more details on the super-mysterious Apple Media Player in his keynote address on Tuesday. Believe it or not, that's the bit that makes us doubt his word at all; we at AtAT still assume that Apple will keep pretty tight-lipped about the Columbus project for some time to come. Still, it's definitely possible that the recent unwanted media attention has forced Steve to say at least something about his "project with no name." (That never prevented him from completely ignoring Rhapsody, the Apple NC, etc. in keynotes past, but you never know.) We can hardly wait for Tuesday...

 
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The above scene was taken from the 3/15/98 episode:

March 15, 1998: CompUSA's Apple stores-within-stores officially debut to mixed, yet overall positive, reviews. Meanwhile, new Powerbooks are set to appear considerably sooner than most had expected, and if CompUSA is too cramped and icky for your shopping needs, you might consider the new Fry's in Sunnyvale, CA...

Other scenes from that episode:

  • 537: Bread and Circuses (3/15/98)   The Grand Opening of CompUSA's Apple "store-within-a-store" is now over, and if today's AtAT excursion to the Brighton, MA store was any indication, things may be going pretty well for Apple indeed. True, not everything was perfect-- even in the Grand Opening high-profile situation, a few of the Macs were off or crashed...

  • 539: More Store In A Store (3/15/98)   As noted previously, Fry's Electronics has jumped on CompUSA's bandwagon and has opened it's own Apple store-within-a-store in its new Sunnyvale, CA location. (That's Sunnyvale, not Sunnydale, in case you were worrying about a potential vampire infestation.)...

Or view the entire episode as originally broadcast...

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