Playing the Market (8/17/98)
SceneLink
 

It's up again... Apple's stock continues to inch higher, fueled by reports of an iMac launch that can only be described as successful. Today it nearly reached 43, and finally closed just a hair shy of 42, up almost a point and a half; its high last Friday before the iMac's release was 40.75. A CNET article relates the happy story of Apple's stock, which currently sits well over three times as high as it was at the end of last year. (Is anyone else out there kicking themselves for not buying at 13?)

The fun part about watching Apple's stock is seeing all the analysts scramble to catch up. We recall just six months ago when several analysts were saying that AAPL wouldn't break 30 this year-- which it did in May, not long after the iMac was announced, at which time we were told that it was unlikely to hit 35 by the end of the year. That prediction was proven wrong last month, as was the subsequent prediction that it absolutely wouldn't reach 40 by the end of December. Lou Mazzuchelli, one of the most Apple-knowledgable (and Apple-friendly) analysts, has now raised his twelve-month prediction on Apple's stock to 50. We'll see if that one sticks for a while.

Of course, a company's stock price is by no means the end-all and be-all indicator of how well they're doing, but it's a nice gauge of overall financial confidence. At this point it seems unfathomable that Apple would fail to post a fourth-quarter profit, which would mean that they will have posted profits for a full fiscal year. In addition, we're expecting to see some interesting numbers when the post-iMac market share figures emerge. This could really be the start of something big.

 
SceneLink (946)
And Now For A Word From Our Sponsors
 

As an Amazon Associate, AtAT earns from qualifying purchases

 

The above scene was taken from the 8/17/98 episode:

August 17, 1998: The iMac's introduction is well received by viewing audiences all over the country. Meanwhile, its rating send Apple's stock ever higher, while mad geniuses in the underground labs are busily crafting the iMac's portable younger brother...

Other scenes from that episode:

  • 945: Box Office Winner (8/17/98)   Well, the initial numbers are in (or at least hints of the official numbers, at any rate), and by all accounts, the iMac had a terrifically strong debut weekend. A Bloomberg News article has the qualitative data, if not necessarily some good, scientific quantitative stuff...

  • 947: iMac on the Go (8/17/98)   Now that the iMac's here and there's little more guesswork to be done about its breakthrough design (although speculation about its proprietary expansion slot continues to rage-- DVD? FireWire?), it's time to start focusing on the iMac's portable counterpart...

Or view the entire episode as originally broadcast...

Vote Early, Vote Often!
Why did you tune in to this '90s relic of a soap opera?
Nostalgia is the next best thing to feeling alive
My name is Rip Van Winkle and I just woke up; what did I miss?
I'm trying to pretend the last 20 years never happened
I mean, if it worked for Friends, why not?
I came here looking for a receptacle in which to place the cremated remains of my deceased Java applets (think about it)

(1287 votes)
Apple store at Amazon

As an Amazon Associate, AtAT earns from qualifying purchases

DISCLAIMER: AtAT was not a news site any more than Inside Edition was a "real" news show. We made Dawson's Creek look like 60 Minutes. We engaged in rampant guesswork, wild speculation, and pure fabrication for the entertainment of our viewers. Sure, everything here was "inspired by actual events," but so was Amityville II: The Possession. So lighten up.

Site best viewed with a sense of humor. AtAT is not responsible for lost or stolen articles. Keep hands inside car at all times. The drinking of beverages while watching AtAT is strongly discouraged; AtAT is not responsible for damage, discomfort, or staining caused by spit-takes or "nosers."

Everything you see here that isn't attributed to other parties is copyright ©,1997-2024 J. Miller and may not be reproduced or rebroadcast without his explicit consent (or possibly the express written consent of Major League Baseball, but we doubt it).