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PCs ARE Worth Something (4/6/99)
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So, what can you do with an old PC? They're really not attractive enough to convert into aquariums or anything like that. MacAddict's had some neat ideas, including QuickTime movies on their monthly CD-ROMs showing PC's being tossed into pools, run over, and dragged behind cars. Other than satisfying your destructive side, though, there just really isn't a whole lot you can do with an aging Wintel, unless you're the type who would have fun messing with Linux or setting up a fax server. You know who you are.
But if you live in Singapore, you've got another option, and it could save you some cash. There, according to MacLand, Apple is running a promotion with the slogan, "Do something productive with your PC. Trade it in for an iMac." Customers who bring in their old PC (there are no details about what restrictions, if any, apply-- could I trade in my old TRS-80?) will get a price break of 318 Singapore dollars on their purchase of an iMac. In U.S. dollars, that's about $183 and change, which is more than a lot of PC's are worth. It brings the local iMac price down to S$1870, or about U.S. $1080, hopefully making the iMac a more attractive option to the local populace. It's a neat idea for a promotion, and we wish Apple would introduce something like that here in the States-- especially given the number of ex-PC users we've met or heard from who have moved on to the iMac.
But then, we have to wonder just what Apple plans to do with all the PCs that it collects during the trade-in period. Big ugly sculpture to leave on Dell's lawn in the middle of the night? Mass roof-toss? Whatever. If we have any viewers in Singapore, by the way, you have until April 16th to take advantage of this promotion-- it's obvious that Apple's running it to help clear its inventory in preparation for the new 333 MHz iMacs. So you have a choice: you can ditch that aging 386 in the corner and save some money on an iMac/266, or you can wait, pay a few hundred dollars more, and get a faster iMac.
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SceneLink (1447)
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 4/6/99 episode: April 6, 1999: It's as official as it gets without actually being official: 333 MHz iMacs are ready to go. Meanwhile, iMac customers in Singapore get a price break when trading in an old PC, and the marketing guy who helped turn around Volkswagen may be working for Apple very soon...
Other scenes from that episode: 1446: Whatever Can Go Wrong (4/6/99) Our cunning plan worked! With all the hand-wringing and teeth-gnashing going on about the possibility of a speedier iMac's imminent release, we knew that the only thing that could dispel the swirling miasma of confusion was good old Murphy's Law... 1448: iMacs, Beetles Taking Over (4/6/99) Conspiracy theorists rejoice! Now there's even more proof you can add to your mounting evidence that Apple and Volkswagen are secretly controlled by the same alien forces bent on global domination. The similarities between the two companies were already spooky enough: both fell on hard times in the early nineties, and both are experiencing a recent resurgence due to slick, quirky advertising (think different, think "da da da") and curvy products that look just a little bit too alien to have developed from terrestrial origins-- the Beetle and the iMac have been compared so many times, we probably don't need to get into that here. So here's the latest piece of the puzzle: according to Advertising Age, Steve Wilhite is about to join up with the mothership in Cupertino...
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