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CompUSA on Grassy Knoll (1/31/98)
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Okay, you weekend viewers: draw the curtains, lock the doors, and check your light fixtures for bugs before reading the following recon from eagle-eyed faithful viewer and fellow conspiracy theorist Winston Collier: How could Apple get CompUSA, a notoriously weak supporter of Apple, to agree to open these salon stores? Simple: by secretly agreeing to give them a larger share of the Apple pie. Think about it; with all of the retail chains currently being forced to stop selling Apple computers, it seems only logical that Apple's goal was consolidation.
Logical, indeed-- if Apple was serious about reforming its retail presence, it makes sense that they'd do anything in their power to get in good with the biggest computer retail chain out there, and that's CompUSA. What if Apple told them they could be the exclusive retail seller of Apple equipment, such as the hot new Powermac G3's, which were sure to attract some buyers?
Of course, there's always the chance that Apple managed to convince CompUSA that the salon stores would yield a terrific return-on-investment (and they have-- Mac sales shot up from 3% of their total, to 14%), and no further enticement was necessary. It's certainly possible; the one sure thing Apple's got going for them right now is the Jobs Reality Distortion Field.® But we think Winston's scenario is a lot more interesting. Isn't that what it's all about, after all?
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And Now For A Word From Our Sponsors |
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 | | The above scene was taken from the 1/31/98 episode: January 31, 1998: CompUSA's probably not crying about the other Mac-selling retailers jumping ship, but is there more to this scenario than just coincidence? Meanwhile, Apple cozies up to a certain developer in Redmond in hopes of securing a little cash to ride out the quarter, and an off-the-cuff remark gathers steam as a grass-roots awareness campaign...
Other scenes from that episode: 409: Ain't Too Proud to Beg (1/31/98) And speaking of cloak-and-dagger tactics, who knows what evil lurks in the heart of Cupertino? The Knife knows, and he's telling all, albeit in his patented circuitous fashion. And the latest buzz involves the age-old question, "How far would you go to make a profit?"... 410: Of Pants And Wetness (1/31/98) And we feel it's our duty to point out a testimonial of Rhapsody Mac OS Enterprise Server's raw speed and power, as reported by a Mac OS Rumors source. It seems that this source was privy to an unofficial demonstration of MOSES' latest build, running on a prototype 300 MHz G3 server, and its performance while serving files to several Mac OS machines over standard 10 Mbps Ethernet was "remarkable."...
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