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Deal Me In (9/28/97)
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Macinsider has an article by an anonymous attendee of the internal Apple dealer meeting last Friday. We think it's worth reading, because it may reaffirm people's faith in Apple's support of the dealer channel. Choice quote: "if there was any doubt before, there is none now. Steve Jobs is absolutely, positively busting his butt to get Apple back to being the great company it once was."

This is an important point, because in the past couple of weeks, there have been many rumors that Apple was cutting 95% of its dealers loose in order to move almost exclusively to a direct selling model, similar to how Power Computing sold machines directly to its customers via phone orders. There was widespread panic among some of the dealers (who believed their businesses were in jeopardy), which now appears to have been totally uncalled for. Oopsie!

 
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The above scene was taken from the 9/28/97 episode:

September 28, 1997: (Sorry—this was before we started writing intro text for each episode!)

Other scenes from that episode:

  • 30: Commercial Success? (9/28/97)   The Macintosh Conspiracy had a nice article that made some pretty accurate guesses as to what the new Apple ads are like. It predicted that since the ads were being aired during Toy Story, they most likely would focus on Apple's educational offerings, or the general strengths of the Apple brand, rather than any technical issues like Rhapsody...

  • 31: Cutting the Gordian Knot (9/28/97)   There is a very interesting story posted over at Apple Recon. It speculates on the manner in which POWERtools may be legally shipping those non-Apple-certified G3 boxes tomorrow. Cleverly, it appears that POWERtools (and one other cloner, according to RFI) may simply be buying Newer Technology's MAXpower Pro upgrade cards and installing them into their existing Apple-certified 604e boxes!...

  • 33: One Week: We Made It! (9/28/97)   AtAT sends out hearty thanx to all of our faithful viewers who helped make our first week such a success! Special thanx go out to MacNN, MacCentral, MacMadness, and MacSurfer for linking to us and helping spread the word...

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