Slippage Of The Pink Type (10/23/02)
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Okay, it's official: we're really sick of this whole "struggling economy" thing. And it wasn't any one thing that finally pushed us over the edge and suddenly, bam, we were sick of it, but rather a slow realization that, even to drama hounds like us, the magic is simply gone. There's just nothing particularly interesting about it anymore, you know? Maybe the first six times we heard about massive layoffs at Motorola there was something of the car crash "can't look away" factor at work, but really, these days anything about how the economy is still in turmoil is about as engrossing as a roundtable discussion on the difference between beige and ecru. It practically sends us straight to sleep-- and we can't sleep, dagnabbit, because we've got a show to do, here.

Still, when signs of potential economic hardship hit Apple, we suppose we've got to mention something about it. A moment of silence, please, then, for any (former) Apple employees who may have been pink-slipped this month; a CNET article indicates (sans detail) that, a few weeks ago, "a very small number of jobs" was trimmed from Cupertino's Great Tree of Gainful Employment. Think Secret claims that the cuts totaled about sixty and included members of the "Development Executive team" and the educational division. We wish the best of luck to those who suddenly found themselves unemployed in what we understand to be a really heinous job market. Interview tip: try not to mention that you have recurring nightmares involving the late Shari Lewis, her puppet Lambchop, and a leaf blower. Seriously, just trust us on this one.

Meanwhile, for the rest of you out there, it's not worth getting too worked up over these job cuts, since Apple's been doing this for a while, now-- trimming a few jobs here and there for the purposes of "restructuring." We heard way back in February that about fifty more layoffs were coming, and the axe fell in April; granted, we spent a good chunk of the year since then completely out of the loop, but we don't recall any other layoff reports after that, other than the ones at the retail stores six months ago.

Apple, for its part, still claims that despite the handful of layoffs, the company is hiring quickly enough that overall headcount is growing. We don't have a very recent sample to go by, but it's true that, according to Yahoo! Finance, Apple's total number of employees had increased to 9,603 at some point this year, up from 8,568 as reported last December. So once again, this doesn't look like a frenzied hack job done in desperation. Presumably we won't know for sure until Apple's next 10-Q filing, but as far as we can tell, there's no need to panic-- yet. That is, unless you really want to.

 
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The above scene was taken from the 10/23/02 episode:

October 23, 2002: Apple did have 3.8% market share last quarter in the U.S., Quark has not pulled out of the UK, and Canadian teachers can get Mac OS X for free. Meanwhile, Apple lays off a "very small" number of workers, and we've got an airtight alibi in case anyone suspects us of perpetrating the Great Apple Sticker Car Heist of 2002...

Other scenes from that episode:

  • 3792: Accuracy Is Overrated (10/23/02)   Several viewers have noticed that our typical broadcast time these days hovers right around 5 AM EDT, and have written to us wondering why we've chosen to produce AtAT during such ungodly hours. Well, friends, the reason is simple: when slapping the show together that late at night, we're prone to make all sorts of entertainingly goofy mistakes which we can then correct on slow news days in fun-filled retraction scenes like this one...

  • 3794: Can't Pin It On Us, Copper (10/23/02)   File this scene in the "Preemptive Quickie Denial" category. Faithful viewer Peter Chastain forwarded us a Wired article about a poor woman whose car was broken into by some malfeasant who took nothing but a shoulder bag (which was later found discarded and unmolested in a trash can nearby) and-- drum roll, please-- an old-school rainbow logo Apple sticker. Actually, the woman describes it as a sticker, but we strongly suspect that it was actually a vinyl logo cling; if it had been a sticker, it would probably have been on the outside of the vehicle and there for the taking, making the smashing of a window somewhat gratuitous...

Or view the entire episode as originally broadcast...

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